Sunday, 21 October 2012

Costume and Ideas

Outfits & Characters

When planning the outfits for the trailer and ancillary tasks I had to make sure that the outfits were not obscure and appealed to the target audience. We chose to do neutral colours that would appeal to both genders. In this first image both characters are wearing blue, again this is a neutral colour that appeal to both genders and look good in the location that we were filming in.




 
 
These next two outfits were used within the trailer too. The males outfit stereotypically highlights that he is negative and he is going to cause trouble by what he is wearing. Therefore, potentially  attracting our target audience who fall under the Stanley Hall Storm and Stress model (1904) of youth aged between 12 and 25 are involved with crime, have mood disruptions and like to associate themselves with drink and drugs. The females outfit is showing a quirky top and a cardigan which is a popular outfit in todays day and age which again will appeal to both genders.


This was filmed in the darkroom so it is quite unclear at what she is wearing however she is wearing glasses and an outfit similar to the female star vehicle above.
This was another different outfit that we incorporated as in a trailer typically you see many different outfit to many different scenes as they help show different days and different people too. This is quite a feminine outfit which again will appeal to a female target audience as well as a male target audience. We thought stripes was a really good design and continued to incorporate this within the trailer as it is quite a popular design. The next outfit was when she was in a mental institution and we needed white and black. The white and black in this outfit doesn't really go but we haven't used this piece of film as it was not required.


The next two images are involved in the ancillary tasks. The first image was used in the film poster and she is wearing a black corset and hot pants. This would appeal to a female audience but a male audience more so and Laura Mulvey's theory can be applied here with the thought that woman are seen as 'objects of sexual desire'  and this is classed as the 'male gaze'. This image would attract a male target audience because of the minimal clothing that she is wearing. However this is quite feminine and would appeal to a female target audience just as much because of the style and design of the image. The next image was used for my film magazine and these outfits are very neutral and work very well together. The male figure is wearing checkers/squares which is a popular choice for a male audience and seems to look very effective. The female character is wearing an American flag top with skinny jeans which again is a very popular look with women today. These outfits are very casual and conventional in trailers.

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